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Did you know that approximately 2.8 dick pics are sent every second?


Archer is a gay dating app known for safety. But safety sounds boring. So we approached them with a more provocative way to say it:​​

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Because on Archer, you'll only see the dicks you ASKED to.

 

To promote it we plastered SOLICITED DICKS in all bold, all across the city during Pride, to promote the safer gay dating app.

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It was a huge hit 

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And the ad world liked it too​

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https://adage.com/article/special-report-creativity-top-5/top-5-creative-ads-kfc-ikea-liquid-death-coors-light-archer/2567766

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Because on Archer you will only see the dicks you asked to.

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Agency: Tombras
ECD: Avi Baliga

Artists: Gwynie Bahr, Maddie Lane

Copywriter: Carter Halvorsen

Art Director: Gwynie Bahr

Agency: Tombras

Solicited Dicks/Philly Done Right/Sunchips Eclipse/

World's Smartest Billboard/Zalad Apology/Lyft Spec

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